Social Media Content Specialist

We are looking for an experienced Social Media Content Specialist to join our team at Sprobuj.

This role is focused on managing and growing social media accounts, creating content, editing video, publishing, community management, and developing ideas that help brands perform better across social platforms.

You’ll work with multiple client accounts across different industries, mainly on Instagram and Facebook, as well as TikTok, LinkedIn, and YouTube.

Video editing is an important part of this role. You should be confident creating Reels, short-form videos, promotional teasers, and video creatives for social media and advertising.

This is a remote-first position for someone based in Toronto or the GTA, with occasional in-person content capture at client events or projects. Most work is remote.

The position is 20 hours per week with a flexible schedule and some availability during Eastern Time working hours when needed.

• Develop content plans and ideas for multiple client social media accounts.
• Write captions, social media copy, Stories, and other short-form content.
• Schedule and publish content across Instagram, Facebook, TikTok, LinkedIn, and YouTube.
• Edit Reels, TikToks, promotional videos, teasers, and video creatives for social media and Meta advertising.
• Adapt existing footage into different formats, lengths, and aspect ratios.
• Create and publish Stories and other day-to-day social content.
• Research trends, competitors, content formats, and new opportunities for account growth.
• Develop ideas and references for Reels, videos, and social campaigns.
• Prepare clear creative briefs and tasks for graphic designers.
• Manage comments, messages, and community engagement.
• Monitor account performance and identify opportunities to improve reach, engagement, and follower growth.
• Prepare social media analytics and monthly reports.
• Manage multiple accounts, deadlines, and occasional time-sensitive content.
• Occasionally capture social-first content on a phone at events, performances, or client locations in Toronto.

• 3+ years of professional experience in social media, content, or a similar role.
• Proven experience managing social media accounts for brands or businesses.
• Strong understanding of Instagram, Facebook, TikTok, LinkedIn, and YouTube.
• Good understanding of content formats, trends, and organic growth strategies.
• Strong video editing skills are required.
• Experience editing Reels, TikToks, teasers, promotional videos, and social advertising creatives.
• Experience with DaVinci Resolve, Adobe Premier Pro, or similar video editing software.
• Strong writing skills and ability to adapt tone of voice for different brands.
• Good visual sense and understanding of what makes social content engaging.
• Ability to independently develop content ideas and recommend new approaches.
• Experience with Meta Business Suite and social media publishing/scheduling tools.
• Comfortable working with Google Drive and AI tools as part of the content workflow.
• Strong organizational skills and ability to manage multiple projects and deadlines.
• Comfortable working in a fast-paced agency environment.
• Ability to analyze social media performance and turn insights into practical recommendations.
• English and Ukrainian are required.
• Must be based in Toronto or the GTA and available for occasional in-person content capture.

Nice to Have

• Experience working in a marketing or creative agency.
• Experience creating content for events, entertainment, culture, or live productions.
• Basic graphic design skills.
• Experience with longer-form or horizontal video editing.
• Examples of social media accounts you have helped grow through organic content.

• Remote-first work: Most work can be done remotely.
• Flexible schedule: Flexibility within Eastern Time working hours.
• 30-hour workweek: A consistent schedule without a traditional 40-hour week.
• Diverse projects: Work with brands and clients across Canada, the US, and Europe.
• Creative freedom: Bring your own ideas, formats, trends, and approaches to the work.
• Varied content: Social media, video, campaigns, events, advertising creatives, and more.
• Professional growth: Develop your skills across content strategy, video editing, social media growth, and agency work.
• Collaborative team: Work closely with designers, marketers, and other creatives.
• Events & experiences: Occasionally attend client events, performances, and projects in Toronto.

Please include your resume and examples of your work.

We would especially like to see:

• Social media accounts you have managed
• Reels, TikToks, teasers, or other videos you have edited
• Examples of content you created
• Examples of account growth or results you helped achieve, where available